Posted August 8th, 2008 by Shankar Gupta
Big changes are coming to the favorite virtual world of marketing trade pubs, according to a recent post on Jack Linden’s blog. Second Life, which allows users an extremely high level of freedom compared to competing virtual worlds, is heading towards becoming more regulated.
“Ad farms” have sprouted up in all areas of the virtual world, plots of land that serve no purpose other than to sell advertising space to networks, which have caused virtual property devaluations throughout the Second Life mainland, much like excessive advertising on the Web or in real-world cities.