This would not require long-form journalism. Just ask one question and get the opinion of a few experts. Or just ask a meaningful question and don’t try to answer it. This is not: “Update: 4 hours later Foursquare returns. Will they be another Twitter?’ Perhaps I’m bitter because I work for Twitter. The audience, of course, lacks reading comprehension skills and any genuine empathy for machines. So there is this unfortunate paradox that the role of the press is to educate the public but the press will not do so until the public demands better and the public is too incompetent to demand anything worthwhile. 

Responsible Technology Journalism « Magic Scaling Sprinkles