outside.in » Aggregate, Curate & Network


Aggregate, Curate & Network

March 11, 2009 at 7:02 pm · Filed under Announcements, General, Hyperlocal Notes· by mark

Earlier this week we wrote about one person’s ideas on what newspapers need to do to survive and thrive.

Today we want to talk more about the opportunity for a new model for local news, one that provides as much value to the the traditional local publisher as it does to local bloggers and hyperlocal content sources.

We think there’s an opportunity for a virtuous circle where publishers connect with local bloggers and content to bring hyperlocal content and ad impressions to the publisher and traffic and revenue to the bloggers.  Make no mistake, if a new model is going to be successful it needs to be a two-way street.

I was on a panel this afternoon at the Newspaper Association of America’s mediaXchange conference in Vegas (baby!) where I proposed three pillars for a new model for news.

Posted via email from New Business Models for News Organizations

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