AOL’s Business Model: “High-Quality Content to Scale” | BNET Media Blog | BNET

Moe outlined the “structural advantages” AOL enjoys over the newspapers, magazines, and television networks that have been letting so many talented journalists go over the past 18 months — journalists who are increasingly showing up on AOL’s payroll. “Principally, we have none of the legacy costs associated with producing print publications, for example. We don’t own printing presses, or fleets of delivery trucks. We don’t have the elaborate editorial structures geared to producing products over a printing press.” Seizing on this advantage, AOL has been scooping up talented journalists right and left, with some 1,500 on board already – a number it expects to double or even triple over the coming year. Some have been hired as full-time employees; the greater portion work as freelancers.

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