News organizations should build apps that solve problems, not just republish content | Poynter.

Related to the post about advertising and eyeballs. Students – go through the exercise as described. Then you pitch your apps to me.

Go through this exercise with specific case studies: Who is the user? What is she trying to accomplish? What obstacles stand in her way? What apps or other tools already exist to solve this problem, and is there an unmet need? Once you have done that, you’re ready to consider what tools and features your app can offer to solve her problem. And those solutions probably have little or nothing to do with repackaging news articles.

via News organizations should build apps that solve problems, not just republish content | Poynter..

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