Barbara Iverson

Judging stories like baseball players – sabremetrics in SEO

Ratio metrics can be applied to any unit of analysis: authors, site sections, topics, combinations of topics, referrers, etc. We use the following 4 metrics in our analysis: Batting Average
Slugging Percentage
Average Plus Slugging
Isolated Power (via Ratio Metrics: How Atlantic Media Measures Article Performance by Parse.ly)

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