We are seeing “card views” in sites like Medium and Cowbird, where engagement is the focus of the screen. I think the way this writer conceptualizes cards across screens, and shows how they will work on wearables and mobiles, makes it clear that APPS are a passing phase.

“In a world where notifications are full experiences in and of themselves, the screen of app icons makes less and less sense. Apps as destinations makes less and less sense. Why open the Facebook app when you can get the content as a notification and take action — like something, comment on something — right there at the notification or OS level. I really believe screens of apps won’t exist in a few years, other than buried deep in the device UI as a secondary navigation.” (via The End Of Apps As We Know Them – Inside Intercom)

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.